FMCG companies double down on ‘super workers’ in rural markets
The demand for multi-purpose workers is most pronounced in the FMCG sector, as rural markets experience significant growth. The sector is focusing on hiring versatile employees capable of handling multiple functions, such as engaging with rural consumers and retailers and ensuring timely product delivery in areas with limited infrastructure.
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Festive season sales hit by gig worker shortage
Seasonal churn adds to the challenge; many workers use festive roles as a stopgap, often moving to other industries or platforms once incentives decline.
Read More7 Big Takeaways on Salary Growth in India’s MEI Sector
how India’s Manufacturing, Engineering, and Infrastructure sector is evolving, showing how digital adoption, Industry 4.0, and smart manufacturing hubs are reshaping roles, driving skill-driven growth,...
Read MoreMeril’s Mizzo Endo 4000 sets a new benchmark in robotic surgery
Gig workers are not attached to a single platform. To increase stickiness, platforms are offering weekly or monthly incentives since the festive season is a...
Read MoreQuick Commerce Struggles for Dark Stores, Faces Worker Crunch in Metros
Staffing firms say the scramble for labour has intensified alongside the hunt for space. Each dark store requires a steady pool of packers, sorters and...
Read MoreHiring surges 20% in India, fueled by e-commerce & tier-2 cities
festive hiring increase at 15–20% YoY, translating into more than 2.16 lakh temporary roles. “While the growth rate has eased from the post-pandemic highs, the...
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