Consumer
The dynamic market scenario calls for new strategies and new age technology
The consumer business division, amounting to ₹2,500 Cr, stands as the largest segment within TeamLease's overall revenue of ₹8200+ Cr. This division accounts for 29% of the total associates employed by the company, reflecting its substantial influence and contribution within the organization.
With a nationwide presence, TeamLease caters to a diverse clientele of over 200+ clients across 32 states and Union Territories in India. Our services extend to more than 63,000+ associates, ensuring comprehensive coverage and support across the country. We maintain a strong market foothold, with a significant base in both the north and east regions, accounting for 10% and 12% respectively, while the west and south regions contribute 35% and 43% to our total operations.
The distributor and consumer management systems play a pivotal role in the operations of FMCG companies in India, a key sector within the consumer services industry. This sector, along with the broader business, is integral to India's workforce formalization drive, aiming to bridge the gap between the formal and informal workforce.
Leveraging technology and innovative staffing models can facilitate this crucial transformation and support the overall growth and development of the sector.
How We Help Clients
Industry Overview
Staying Resilient to the Sudden Rise and Fall of Demand
Through the course of time, the consumer sector has gone through a major shift. Due to high rise in disposable income of Tier 2 & 3 cities, increasing competition and use of technology, there is a high expectation in terms of quality of the product. Highly skilled employees who can maintain the consistency of a product are becoming necessary in this sector. TeamLease staffing methodology covers the entire associate life-cycle and client value chain.
Examples Of Our Work
Driving Sales Growth with the Hire-Train-Deploy Model
Optimizing Workforce in Remote Markets with a Commission-Only Sales Model
Boosting Retention and Sales Efficiency Through Strategic Incentive Programs
Transforming Payroll Management for a Leading Italian Confectionery Company
In The Media
Women currently make up approximately 25-30% of the total retail workforce in India. Their presence is particularly noticeable in customer-facing roles such as beauty advisors, fashion consultants, and store executives.
Balasubramanian A
SVP & Business Head
Images Bof, April 07, 2025
India's q-commerce sector is expanding at an unprecedented rate, with the market size projected to reach USD 5 billion by 2025, growing at a CAGR of 10-15 percent.
Balasubramanian A
Sr. VP & Business Head
Economic Times, March 28, 2025
The NBFC sector is not just a financial catalyst but also a critical enabler of employment and inclusion. To achieve balanced workforce distribution, promoting investments in Tier 2 and Tier 3 cities is vital..
Balasubramanian A
SVP & Business Head
Gadget Innovation, February 24, 2025
The surge in last-mile delivery, dark store operations, and warehouse management roles is reshaping the gig economy, with Karnataka, Maharashtra, and Telangana leading as key employment hubs.
Balasubramanian A
SVP & Business Head